Instagram is one of the most popular social media apps used by around one billion people each month; it has become an integral part of our everyday lives.
On Instagram, people post pictures or videos on their feed.
Everyone loves to share what they are up to in the day to day lives.
While social media's purpose was to connect people and keep each other updated, it is true that likes, views, and comments also count.
Therefore, we are constantly looking for means to connect with people but, at the same time, interact with them and get as many likes and views as possible through the various features the app offers.
If you want to interact with your audience for a longer duration, a live session on Instagram or an IGTV video is the best way.
There is an ongoing debate about which one is better - IGTV or Instagram Live?
Let’s compare both of them and have a look at their pros and cons:
Instagram Live
As indicated by the name, when someone goes live on Instagram, they can share whatever they are up to directly with their followers in real-time.
During the live session, followers can leave comments on the live session, and you can respond and interact with them as well.
At times, you can accept requests and have one of your viewers join your live session.
If you don’t have enough followers joining your live views, you can always buy Instagram live views to enhance your live session’s impact.
Users are free to save their Instagram live session.
By doing so, it will remain on their profile permanently.
Furthermore, your followers will get a notification whenever you go live.
If you are looking for views instantly, Instagram is undoubtedly the best option for you.
IGTV Video:
The other way to interact with your followers for a long time is via an IGTV video.
You can record an IGTV video for any duration you like.
Another plus of IGTV videos is that you can also edit your videos and add cool transitions and other effects before uploading them.
The live sessions, on the other hand, cannot be edited and are therefore raw.
One downside of IGTV videos is that the followers cannot interact with you in real-time.
The followers will also not join your IGTV videos unless they were part of the video during the recording.
Conclusion
Although IGTV videos do not attract likes and views instantly, they can get you there eventually.
The quality and content of IGTV videos are well planned; therefore, followers love watching these videos.
They do get plenty of views, but the response is not as quick and immediate as on Instagram live sessions.
Now that you've seen how each feature could help promote your profile, choose the one that fits your needs the best!